"Monitor what's being said about you
Susan Finco explains the value of monitoring online reviews and
how to handle negative feedback.
"It's time to
start learning about Generation Z"
Allison Barnes explores what we know about Generation Z, their
preferences and purchasing habits.
"There are ways you can overcome glossophobia"
Scott Stein discusses strategies to set yourself up to be a
successful public speaker.
"Social media compliments traditional media"
Knowing your audience will help create the right marketing
"Keep up with the social media trends"
Keeping up on social media trends can help increase the success of
your online efforts
"Story telling 101 - the key to PR success"
Cole Buergi provides advice on how to get your story noticed.
"PR can be an important tool for businesses"
The Business column where Scott Stein discusses the importance of
PR in the age of 'fake news'.
"Lines between marketing, PR sometimes blurred"
Cole Buergi explains how social media has helped create a blending
of PR and marketing
"The reviews are in - and
Allison Barnes discusses the importance of business reviews on
assassination a growing problem"
Susan Finco discusses how character assassination has become
commonplace in this column in The Business News.
"Sinclair's mandatory TV editorials worry media
L&F's Susan Finco was interviewed by the Minneapolis Star
Tribune about mandatory TV editorials. Check out what she had to
Management in the #MeToo Era
Want to know more about reputation management? Check out this
Capitol Communicator article about a recent seminar at the National
Press Club in Washington D.C. L&F's Susan Finco was part of a
panel discussion about ethical reputation management.
audience with social media ads"
In this column from The Business News, Noelle Cutler provides
rationale for advertising on social media.
Making a Good
Impression on Social Media
Alycia King provides helpful advice on how to manage your online
reputation in this column from The Business News.
The 5 female memebers of the Green Bay Packers Board of Directors
(including our President, Susan Finco) are featured in Women
magazine's November issue.
"Prepare your company for when 'It hits the fan'"
Cole Buergi provides crisis management advice in The Business
"Online presence important for all business"
Noelle Cutler provides some helpful insight in determining where
your business shouldl be online in this column in The Business
adding video to your social media plan"
Allison Barnes provides advice on using video with social
Airlines fiasco offers a lesson in PR"
Susan Finco outlines some important lessons we can all learn from
key to generating media coverage"
The Business News column by Steve Scaffidi, providing tips for
working with the media.
Are you prepared for a crisis?
The Business News column by Scott Stein provides valuable insight
about crisis communications and the importance of having a plan in
"Planning is key to successful public meetings"
Cole Buergi provides public meeting advice in an advice column
featured in The Business News.
Susan Finco and other local experts weigh in on how to
appropriately leverage the power of social media.
reputation in check"
Area experts provide advice on being responsive in the world of
stakeholders more important than ever"
The Business News advice column by Scott Stein, discussing
Committee Welcomes First Female Committee Member, Susan
Susan Finco has been proposed to become the first female executive
committee member of the Green Bay Packers board of directors.
"Finco to receive Free Enterprise Award"
Susan Finco's leadership and community service are recognized as
she receives the 2015 Free Enterprise Award.
"Susan Finco named 2015 Free Enterprise Award recipient"
Rotary Club of Green Bay names Finco as the first female recipient
of the Free Enterprise Award.
Leader and Community Supporter"
Women Magazine featured Susan Finco for their March cover
PRSA - Northeast Wisconsin PRemier awards
Leonard & Finco was recognized at Public Relations Society of
America's local chapter award luncheon.
Want To Get Noticed?
Collective Impact featured an advice column by Cole Buergi, Vice
President of Business Development at L&F, breaking down the
"magic" of PR by explaining how a flexible and actively managed PR
plan allows companies to remain agile and at the top of the
The Green Bay Press-Gazette recognized L&F President Susan
Finco for being elected to the Army War College Foundation board of
On the Move - L&F Promotions
Angela Raleigh and Kristen Paquet were featured in Insight
Magazine for being respectively promoted to Senior Account
Executive and Senior Account Executive/Social Media Manager.
Emerging Trend in Public Relations: Smile for the Camera
Collective Impact featured an article with Cole Buergi, Vice
President of Business Development at Leonard & Finco,
discussing the growing value of video content in public
Dedicated to Community Development: Leaders Give for Personal and
Collective Impact featured Cole Buergi in an article about
community development, focusing on his involvement with the
Emerging Leaders Society, an affinity group of the Brown County
Why Should B2Bs Use Social Media?
Collective Impact featured an advice column where Kristen Paquet,
account executive at Leonard & Finco, explained the benefits of
using social media for B2B companies.
20 Women to
You Magazine featured Angela Raleigh, Account Executive at Leonard
& Finco, among their 20 Women to Know in 2012.
Around the State
Corporate Report Wisconsin featured two promotions for Leonard
& Finco. Cole Buergi was promoted to Vice President of Business
Development and Scott Stein was promoted to Vice President of
celebrates 20 years of business
The Business News featured Leonard & Finco in their Chamber
Weighing in on Wisconsin's
new concealed and carry law
L&F's Susan Finco and Melissa Bowman provide advice to
business owners on implementing policies.
Wisconsin Gives PRemier Awards
L&F was recognized by the Public Relations Society of
America - Northeast Wisconsin Chapter (PRSA-NEW), receiving
ten "PRemier Awards" including the best of show, Grand Award.
Make Your Social Media Communications Effective
The Business News featured an advice column by Beth Kneisler,
L&F account executive, about how to know if your business is
communicating effectively to its key audiences through social
Gets Your Message Across
Women Magazine featured an advice column by Kristin Rabas, L&F
account executive, about the social media
platform's benefits for businesses.
and Hating Smartphones
Women Magazine featured an advice column by Kristin Rabas, L&F
account executive, about the pros and cons of smartphones.
Susan Finco to Receive Community Leadership Award
Green Bay Press-Gazette featured information about L&F's
president, Susan Finco, winning the Rotary Club of Green Bay's
second annual Community Leadership Award.
PRSA-Northeast Wisconsin Gives PRemier Awards
Marketplace Today Blog featured information about the awards
L&F received from the Public Relations Society of America.
Measure Social Media's Impact
Bay Business Journal featured Beth Kneisler's article on tracking
the success of a social media campaign.
Project Nears Homestretch
The Dickinson Press featured Cole Buergi in an article about the
Bison Pipeline project.
Laid so Gas Can Flow by Mid-November
The Gillette News-Record interviewed Cole Buergi about the status
of the Bison Pipeline project.
Social Do You Want Your Media to Be?
Marketplace Magazine interviewed Cole Buergi about the importance
of establishing a social media plan.
One Business at a Time
Bay Business Journal interviewed Susan Finco about the Advance
response offers lessons in PR
The Business News ran Cole Buergi's article on BP's public
relations and its response to the oil spill.
Richard Ryman column: Security seminar stretches the mind
Green Bay Press-Gazette interviewed Susan Finco about her
participation in the U.S. Army War College's annual National
social media grows in Northeast Wisconsin
Corporate Report Wisconsin interviewed Cole Buergi of Leonard
& Finco about the results of the recent social media
Green Bay area businesses
bank on social media
Green Bay Press-Gazette interviewed Scott Stein of Leonard &
Finco about connecting social media to businesses.
Army War College
Susan Finco of Leonard & Finco took part in the 56th
U.S. Army War College National Security Seminar.
A recent Internet survey of Northeast Wisconsin journalists,
business leaders and community leaders shows that social media
usage is growing.
with Erin Davisson
Scott Stein of Leonard & Finco was interviewed about the
results of the recent social media survey.
"Survey says: More businesses tapping into social media"
Insight Magazine Blog, May 2010
Survey results hit home for one area journalist
"Facebook in the Factory"
Insight on Manufacturing, March 2010
Susan Finco of Leonard & Finco shares her thoughts on the
impact of social media in the manufacturing industry.
Prepared for Crisis May Be Key to Survival"
The Business News, March 2010
Beth Kneisler of Leonard & Finco talks about the importance of
businesses having a crisis plan in place
Bay Business Journal's
"20+10 People You Should Know"
Angela Walschinski of Leonard & Finco is one of 31 local
individuals honored by Green Bay Area Chamber of Commerce
Press-Gazette: Saturday Q&A
Susan Finco of Leonard & Finco talks about what it takes to be
successful in today's marketplace
Press-Gazette: Career Profile
Kristin Rabas of Leonard & Finco shares insights
into what it takes to be a PR Professional
in the Door"
Holly Melander and Susan Finco of Leonard & Finco are featured
in the University of Wisconsin - Green Bay's Inside
Magazine's story on internships
"Wooing, Wowing and Winning Customers"
Susan Finco of Leonard & Finco provides insight into wooing
customers in a down economy
"From Iris Activity to Viral Marketing"
Cole Buergi of Leonard & Finco talks about the importance of
& See Approach"
Scott Stein of Leonard & Finco weighs in on the world of
Susan Finco of Leonard & Finco comments about Wisconsin's new
"Social media has
business leaders slightly 'atwitter' in the NEW North"
Corporate Report, June 2009
Green Bay Chamber
Business Recognition Awards:
Leonard & Finco is among the nominees...read more in the May
25, 2009 edition of The Business News.
Leaders Take Cautious Approach to Social Media
A recent Internet survey of Notheast Wisconsin journalists,
business leaders and community leaders shows that the news media is
the leadeing user of social media in their business while business
leaders are more cautious about its use.
Bay Business Journal's "40
Under 40 People You Should Know"
Cole Buergi of Leonard & Finco Public Relations is honored by
Green Bay Area Chamber of Commerce
Susan Finco of Leonard & Finco Public Relations turned her
idea into a project to help the needy
Bay Business Journal Business Spotlight
Susan Finco of Leonard & Finco Public Relations comments on
Susan Finco of Leonard & Finco, Green Bay, shares insight into
Local Women to Know
Susan Finco is featured in You Magazine's 30 Local Women to Know
Susan Finco of Leonard & Finco Public Relations explains how a
public relations plan is key to building a brand
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