digital & social media

Our staff provides clients with an understanding of today's 24/7 media industry and helps deliver your message in the way you want it told, using a combined strategy of traditional, social and digital media including content development, news stories, feature articles, editorials, social networking sites, blogs, websites, online advertising, reviews and much more.

At L&F we take a balanced approach in working with clients to develop and maintain digital and social media. We don't believe in abandoning traditional media because it still has an incredible following. However, social media should be woven into your overall marketing plan. We can help explain the different types of media, who is using it, what platforms would work best for your business and how incorporating it into your PR and marketing can provide you with the best reach possible.

If you're uncertain what social media platforms are available and how they work, we can take you through a comprehensive review of the top social media sites and explain the benefits of each.

Areas of Expertise

  • Strategy & plan development and implementation
  • Social & digital media platform development
  • Social & digital advertising
  • Social platform training
  • Content calendars
  • Content development (posting, graphics, etc.)
  • Website structure & content
  • Media kits
  • Media monitoring & analytics
  • Mass media
  • Blogs & vlogs
  • Whiteboard videos
  • Videos
  • Audiovisuals and graphics / logos

"L&F's skills and expertise were essential in creating and launching the I-39/90 Expansion Project Facebook page. From the design of the page to content creation, they have keen insight and understanding on how to attract and engage audiences. They are a valued member, providing strategic direction for all of the project's stakeholder outreach efforts."

Nate Lipinski
AECOM Project Manager

"Leonard & Finco Public Relations has helped raise the Stevens & Stevens profile as experts in the records management industry. The Leonard & Finco staff is knowledgeable and professional, always coming up with innovative ways to reach our current and potential customers via traditional media and social media."

Marshall Stevens
Co-Owner of Stevens & Stevens Business Records Management, Inc.
Clearwater, Florida

Case History:
Bay Beach Wildlife Sanctuary social media

WLS woodland