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Creating Brand Authenticity
Being authentic on social media can increase customer engagement, respect, and even brand loyalty. Learn more:
Headlines and Subject lines
As communication professionals we write a lot of headlines and subject lines. Here are 3 tips that will help your messaging stand out:
Don’t Forget To Follow Up
Haven’t received any replies on your media pitch? It may be time to follow up.
If it’s not interesting, why should anyone care?
As a PR firm, we’re always on the lookout for interesting stories to tell about our clients. Many times, we’re able to anticipate a good story before our clients do. But there are times when a client or a potential client comes to us saying they’d like media...
Give Them What They Want
Every writer has dealt with this feeling; you sit down at your computer, ready to type a great story and then wonder if that content is actually going to have an impact on your audience. It’s the same when you brainstorm ideas to write about, wondering if your...
Using Words and Visuals to Tell a Story
A great story isn’t always easy to create. Find out how to enhance your message by using the right visuals.
Be a Better Presenter
Whether you are an experienced presenter, or just starting out, here are some tips to help you to improve your presentation skills.
Raw Videos Create a Feeling of Authenticity
You don’t need a professional videographer to create great video content. Discover how raw and unpolished videos are creating more brand authenticity.
Understanding Engagement
Engagement is more than a social media tool. It’s an insight into what your audience finds interesting.
#SocialMediaStrategy
When it comes to your company’s #SocialMedia, hashtags should be an essential part of your content strategy.