Jul 12, 2022 | Blog, Scott Stein
With the speed of communication today, businesses must take steps to be prepared for a crisis. While it’s impossible to prepare for every potential type of crisis, having a well-thought-out crisis communication plan is essential. There are a number of key areas to...
Nov 11, 2021 | Blog, Scott Stein
Just a few short years ago many businesses struggled with the question, “Should we dive into social media?” The eventual answer for most companies was “yes.” While businesses have now seen the benefits of using social media to promote their products, services and...
Sep 8, 2021 | Blog, Scott Stein
One rarely reads a newspaper today – in print or online – without seeing a “fact checking” story. It’s just another facet of the fake news era we live in. Gone are the days where you can safely assume that the information you see in the news or online is accurate....
Jul 7, 2021 | Blog, Scott Stein
A great story isn’t always easy to create. Find out how to enhance your message by using the right...
Mar 25, 2021 | Scott Stein, Blog
In a world full of distractions, it is important to grab people’s attention and keep your message short and to the...
Nov 30, 2020 | Scott Stein, Blog
The English language is constantly changing, and it can be hard to keep up. The AP Style Guide is a helpful tool for anyone in the communications...