Don’t make PR an afterthought!

By: Cole Buergi, Leoanrd & Finco Public Relations When developing your plan of action for growing your business, be sure PR is a key part of the planning process and not just an afterthought tied to marketing. Far too often, PR is directly associated with...

Spring signals a time for review and assessment

By: Cole Buergi, VP of Business Development, Leonard & Finco Public Relations Spring has arrived and we all know what that means. No, it doesn’t mean warmer weather, at least not this year for Wisconsinites. It means if you haven’t already, you should be reviewing...

Keep your PR plan up to date for success

By: Angela Raleigh, Account Executive, Leonard & Finco Public Relations, Inc. No matter where your business is in its fiscal year, with the first quarter of the year under our belts, it’s a good time to pull out your PR plan for 2012 and see how you’re doing....