Oct 24, 2016 | Steve Scaffidi; social media
By: Steve Scaffidi, Leonard & Finco Public Relations It could be age, or just a sign of the times, but watching sports just doesn’t seem as relaxing a way to pass the time as it used to be. Sitting down to watch a football game or baseball game at this time of...
May 13, 2015 | Steve Scaffidi; social media
By: Steve Scaffidi, Account Executive, Leonard & Finco Public Relations Return on Investment, or ROI, is often the determining factor when it comes to committing to and staying with an advertising or public relations campaign. Did the campaign work? Has it created...
Mar 4, 2015 | Steve Scaffidi; social media
By: Steve Scaffidi, Account Executive, Leonard & Finco Public Relations If you know the name Martin Cooper, well then, you’re probably really good at trivia games. He’s the former Motorola employee who invented the mobile telephone way back in 1973....
Sep 24, 2014 | Steve Scaffidi; social media
By: Steve Scaffidi, Account Executive, Leonard & Finco Public Relations I was sitting in a local diner early last week, enjoying a hot cup of coffee while tuning out the banter of other patrons so I could concentrate on my own activities. As I sat there,...
Aug 19, 2014 | Steve Scaffidi; social media
By: Steve Scaffidi, Account Executive, Leonard & Finco Public Relations If you’ve logged into Facebook at all recently you’ve probably seen the ALS Ice Bucket Challenge videos that have now gone viral and are not only wildly entertaining, but...
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