The PORT OF GREEN BAY exists to enhance the prosperity of the people of Northeast Wisconsin by providing facilities and infrastructure able to effectively and efficiently move commodities and goods across the nation.
The video was shared on the Port’s social media pages (Facebook, Twitter and YouTube) and added as a permanent addition to the Port’s website.
- Reached over 4,000 people
- More than 1,600 views on Facebook alone within the first two months
- 152 shares, likes and comments
- Positive social media comments, including the following:
- “This is such a cool video”
- “Love our Port!!”
- “Very nice!”
- “Looks awesome!!”
Since then, the video has been posted and shared hundreds of times on social media; creating more engagement and views for the Port of Green Bay.
The video also received a Grand Award from the American Association of Port Authorities and was recognized by the Northeast Wisconsin Chapter of the Public Relations Society of America.
“Leonard & Finco helps us proactively tell our story to media, customers, stakeholders, elected officials and the public.”
Dean Haen, Director of Brown County Port & Resource Recovery
Port of Green Bay