Tribute to a Visionary

By: Cole Buergi, Senior Account Executive, Leonard & Finco Public Relations, Inc.

The world lost an icon and visionary when Apple co-founder Steve Jobs lost his battle with cancer. I consider Jobs to be the Ben Franklin of our time, pioneering some of the greatest technological advances in computers and portable technology which has forever changed the world.

It seems almost impossible now, but try to imagine our world without smart phone technology; lightweight, portable music players; or powerful, tablets designed for ease of use and portability. For many, the world would seem to stop if we couldn’t text, share a post on Facebook or Tweet an update from our phone.

Add in the ever expanding world of apps that was created to fuel this technology and you would be hard pressed to find anyone in the world that hasn’t been impacted in some way by Jobs’ vision.

I was in grade school when Apple first competed head to head for the public’s growing appetite for personal computers, ultimately losing out to the PC in much of the business world yet managing to secure a stable following in the school systems.

Reflecting back on his life, I wonder how things would have been different had Apple computers become the standard for the business world in the 80s and 90s. Instead of playing catch up for much of those two decades, what kinds of wonderful technologies could have Apple, with Jobs’ leadership, created?

We’ll never know but I thank Jobs and Apple for the technology they did create. I currently own an iPod and iPhone 3 and I’m looking forward to getting the iPhone 4s when it’s available locally. These are just two of the many technologies that have bettered my personal and professional life.

Thinking about your own life, how has Jobs’ vision impacted your daily activities?